Driving adoption of open-source DevOps becomes easier after addressing four common myths. Myths like open source isn’t secure, or open source isn’t enterprise-grade. For debunking these and more, this infographic has the answers.
Category Archives: Uncategorized
Council Post: Creating An Effective Case Study: 12 Important Tips To Remember
Case studies are effective marketing tools when done correctly. Not only do you need to select which background details to include in your case study, but you also need to pack it carefully so that it demonstrates you are a problem solver and have desirable skills—without looking like you are merely promoting your business. It’s a balance. This article offers 12 key elements—offered by 12 members of Forbes Agency Council—to keep in mind when creating cases studies. For example, Emily Porter’s tip is #9 Let the Images Do the Work. Aside from ensuring a case study is focused on the solution to the problem, Porter writes that “nothing brings it to life more than imagery. In lieu of a long-form case study, consider a photo essay with solid captions narrating the case study” in order to keep the audiences truly engaged while illustrating your product’s value.
Alaska Airlines makes shopping easier
A great online shopping experience begins with great software. Alaska Airlines is using microservices, Microsoft Azure, and Windows Server Containers with Docker to launch new e-commerce features faster—in minutes versus days. Travelers get new offers sooner, which translates to happier customers and higher revenues. By running its e-commerce engine in Azure in hybrid fashion, Alaska can also scale more easily and cost-effectively, ensuring its sites run at the optimum point of performance and cost.
Security Solution Overview
With data growing increasingly valuable and harder to protect, Microsoft provides security solutions across identity and access management, information protection, threat protection and security management. Harness integrated, comprehensive security with Microsoft Advanced Threat Protection, Azure Security, and Azure Sentinel to identify and repel more threats than ever before and safeguard your organization, without sacrificing productivity.
Microsoft Partner Network podcast: Partner Marketing Pros- Episode Nine (Part Two)
This week’s guest is Gerry Murry, a Research Director with IDC’s Marketing and Sales Technology service. Marketing technology and related solutions are his specialty and he’s got a great pulse on marketing budgets and trends. He confirms that we’ve seen an increase in social, content and digital marketing and that the significant upsurge in digital marketing is because it’s “way less expensive for the reach that you get.” Yet he also advises to pay close attention to the privacy and data collection trends that continue to be on the rise. Marketers must be respectful and create positive relationships centered around customer privacy—a priority pillar in this digital business world. Listen to the entire podcast for more insight into marketing budgets and investments!
Big Red Cloud: Targeting pain points
Chief Executive Marc O’Dwyer shares that he started Big Red Cloud, an online cloud accounting software company, because as a business owner of a different company, he experienced problems with his own accounting systems and believed there had to be a better way. Because of these prior pains, he focuses on supporting customers and claims it is the primary reason for the company’s success. Watch this video for examples of how Big Red Cloud prioritizes customer service and enjoys a 55% conversion rate from lead to closed sale.
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H&R Block delivers with Azure DevOps and Microsoft
With recent changes in the tax industry, H&R Block made plans to stay ahead, providing seamless multichannel experiences and unifying its disparate data sources to better serve its customers. By moving its various workloads to Microsoft SQL Server 2017 and Microsoft Azure and using Azure data services, the tax provider has been able to enhance service delivery, scale to meet its peaks in demand, and accelerate innovation. Watch this video for the story.
Learn with Visual Studio Remote Office Hours
Remote Office Hours is a new live broadcast directly from the Microsoft Visual Studio team. It’s about everything Visual Studio, with rare insights into the inner workings of features, processes, and the people that make it all happen. The style is conversational, light, and casual—a show by developers for developers. Read on to learn more here:
Four Ways To Boost Customer Experience (And Thus Hold Onto Your Clients)
Customer satisfaction needs to be THE priority in every area of your business. Each interaction a customer has with you will either positively or negatively influence your brand, the customer’s lifetime value, and the impact on future customers and therefore your revenue. The customer experience is everything in today’s market. Ryanne Van Der Eijk is the Chief Customer Experience Officer at RAKEZ and knows how to create a customer-centric workplace. She shares her best advice for providing the right experience to customers in her article, “Four Ways to Boost Customer Experience (and Thus Hold onto Your Clients).” One of her tips is to build customer-centricity as part of your company culture. Start by defining your company’s philosophy on customer service—that’s the easy part—and then work on ways to share it via the workflow, the hiring process and the staff training. Read her entire article for more ideas for developing a culture focused on customers and her other tips to boost overall customer experience.