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GEICO turbocharges insurance innovation in the cloud
By adopting a DevOps development strategy and transitioning development to Microsoft Azure, GEICO is working to engage customers more personally and dynamically. With the help of partner Applied Information Sciences, GEICO is moving to the cloud with a focus on increased efficiency, greater application availability, and lower costs.
St. Luke’s University Health Network secures digital health transformation with Microsoft 365
St. Luke’s University Health Network (SLUHN) looks to the cloud to define a new way of providing health services of its ten hospitals and 300 sites across ten counties in Pennsylvania and New Jersey. This video outlines how the health network embarked on a digital health transformation journey using the Microsoft 365 productivity cloud to empower more than 15,000 employees. The intuitive tools protect sensitive information in cloud applications, simplifying security with interoperable solutions to save time while enhancing the hospital network’s security posture. In turn, this optimizes health team collaboration and improves patient experience.
How to Create Content that Generates Exposure, Loyalty and Sales
Good content strengthens relationships with your customers. “If you hit the right emotional buttons, your content allows people to engage, to trust you and to want to talk with you,” writes Cheryl Snapp Conner, CEO of SnappConner PR. Trust and engagement—isn’t that what we desire from prospects and current customers?
Some people hesitate to create content because they don’t understand the payoff for the investment. A great article will likely include research and several edits, but as Snapp Conner points out, “When it’s complete, you can break the 1,000 words into a series of tweets. You can do a short video on the topic. Even better, embed the video into the article. Talk about the theme on a podcast.” One piece of content can work hard for you, building trust and creating engagement in multiple arenas.
Read “How to Create Content that Generates Exposure, Loyalty and Sales” for more tips from Snapp Conner, as well as insights from Jeremy Knauff, CEO of Spartan Media. Together they offer fresh perspectives on why your business needs to provide content as part of its marketing campaign.
Navigate data protection and risk in the cloud era
Microsoft invests in compliance and risk management to help your customers more easily protect and govern their data, address regulations and standards, and mitigate insider risks. The how-to guidance article announces new capabilities in Microsoft 365 that use machine learning and intelligence to help your customers address compliance and risk management in their organizations.
Why Your Elevator Pitch Isn’t Working
The easy part is remembering what an elevator pitch is: a short, catchy way to describe your business when you don’t have time to elaborate details (as in an elevator ride). The difficult part is knowing how to deliver one. This article highlights a few aspects that can go wrong with your elevator pitch, along with solutions to make sure that in your short window of time, you’re communicating an intentional message.
For example, author Anna Johansson writes that too often the “bottom line” of a pitch isn’t apparent, and though it will vary depending on your audience, it should also be clear what it is: “For investors, it’s either profitability or longevity. For clients, it’s often a proposed solution to a real problem.” As Johansson states, you must know who you’re talking with—and adjust your pitch accordingly. Easy to understand, harder to do. She provides good tips on how to create, polish, and tweak a distinctive elevator pitch
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Not long ago, the main way that major research institutes obtained the computing power they needed for new or ongoing projects was to invest in computing infrastructure, which required significant upfront investments and led to ongoing IT costs to keep the research going.
By switching to cloud computing, research organizations have discovered that they can increase their computing performance without investing in new physical servers or on-site infrastructure. The benefits of the transition are obvious: faster publication times, substantially faster data analysis, significantly lower IT spending, and increased collaboration among researchers, all thanks to improved data sharing and security.
Subscribe now to learn more about how the cloud, artificial intelligence (AI), and the off-premises data management capabilities of Microsoft Azure are empowering organizations—research and otherwise—across the world.
Overview of Microsoft Defender ATP
Learn how Microsoft Defender Advanced Threat Protection delivers preventative protection, post-breach detection, automated investigation, and response for enterprise networks. Watch this video for an overview.