With Microsoft, security can be simple once again. Microsoft 365 provides an intelligent security hub that works seamlessly across platforms, going far beyond Microsoft—to Linux and Mac, to AWS and beyond, so you can manage mission critical workloads with the right tools at your fingertips. Watch the video to learn more.
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Stop Marketing to Millennials or Gen-Z and Start Marketing to Tribes
This year, “Gen-Z are set to overtake Millennials as the biggest generation globally,” writes Kian Bakhtiari of CMO network. He adds, however, that we shouldn’t think of young people as a marketing segment, because they’re not: “The digital age has enabled the creation of modern tribes, united by a shared mindset, rather than age or location.”
Demographic information alone is no longer as important. Add in different behaviors, attitudes and needs of young people, along with the fact that they are often “invisible” and populate social media platforms—and you have a more complicated yet authentic way of understanding your customer base. The fact that Bakhtiari’s byline in Forbes magazine states he writes about marketing through a “Millennial and Gen-Z lens” is proof of his message. Read his entire article, “Stop Marketing to Millennials or Gen-Z and Start Marketing to Tribes” to better understand this mindset shift.
How AI is finding patterns and anomalies in your data
From autonomous vehicles, predictive analytics applications, and facial recognition, to chatbots, virtual assistants, cognitive automation, and fraud detection, the use cases for AI span dozens of industries. Regardless of the AI application, though, these use cases all have a common aspect. After implementing thousands of AI projects, experts have come to realize that despite all of the diversity in applications, AI use cases fall into one or more of seven common patterns. One of them—the pattern-matching pattern—has allowed machines to digest large amounts of data to identify patterns, anomalies, and outliers in the data, so organizations can unearth previously undiscovered insights in their datasets.
In this article, you’ll learn how pattern-matching is being put to use in today’s organizations to prevent fraud, find the best job candidates, manage inventories in times of crisis, and empower data scientists with new perspectives on how to improve critical processes.
Move and modernize your Microsoft workloads with Azure
Hand in hand with digital transformation, cloud technology has seen outstanding growth. Because of the rapid pace of adoption, it has overtaken traditional on-premises hardware. Given the cloud’s huge potential across industries, verticals such as manufacturing, railways, banking, retail, education, and healthcare are switching to cloud services to optimize their reach and performance and increase their flexibility. But moving to the cloud is a strategic move, and it requires organizations to make careful internal analysis in choosing the features that will allow them to get the most out of their cloud migration.
By reading this infographic, you’ll learn more about the most important benefits and features of Microsoft Azure. You’ll also discover how the Microsoft cloud is helping businesses enjoy unparalleled cost savings, easily plan migrations, avoid the complexity of multivendor support, and modernize existing cloud applications.
View: Move and modernize your Microsoft workloads with Azure
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One of the main challenges that modern researchers encounter centers on the size of their datasets. As research projects become increasingly more digital, the vast volumes of data that research generates demands enormous raw computing power, for both storage and computational capacity, which most organizations simply didn’t have access to. Cloud technology and artificial intelligence (AI) address this need, allowing researchers to free themselves from the constraints of their physical hardware. Cloud-based approaches can also boost the speed and efficiency of publishing, increasing the impact of research publications.
Subscribe now to learn more about the data management and automation capabilities of the Microsoft cloud and how they’re enabling breakthrough research projects around the world.
Five Tips to Enhance Your Company’s Value Proposition by Defining Your Core Values
More than salary, benefits, and work schedule, your company’s core value system is what sets it apart from others. How you define your core values so potential employees choose you—and stay with you – is crucial to your success. Employees want to know what their company stands for. Read Karen Rice’s article “Five Tips to Enhance Your Company’s Value Proposition by Defining Your Core Values” to help you clarify your company’s value proposition, so you can make sure your prospective and current employees clearly understand the values that distinguish you from the rest.
Construction giant gains competitive edge with zero-trust approach to security
When The Walsh Group—one of the largest construction contractors in the United States—moved to the cloud, it realized it needed better ways to manage who accesses its systems. The company set up identity as the control plane—with Microsoft Azure Active Directory at the center and a zero-trust security stance to better protect access to all its resources. Now, The Walsh Group CIO says the company leads the industry in securing access to its hybrid environment, giving it a competitive advantage. Read the article for more.
View: Construction giant gains competitive edge with zero-trust approach to security
Construction giant gains competitive edge with zero-trust approach to security
When The Walsh Group—one of the largest construction contractors in the United States—moved to the cloud, it realized it needed better ways to manage who accesses its systems. The company set up identity as the control plane—with Microsoft Azure Active Directory at the center and a zero-trust security stance to better protect access to all its resources. Now, The Walsh Group CIO says the company leads the industry in securing access to its hybrid environment, giving it a competitive advantage. Read the article for more.
View: Construction giant gains competitive edge with zero-trust approach to security
Company Culture and Core Values
Your company culture should be “saturated with the principles that matter most,” according to Karen Rice’s article in Forbes magazine titled, “Five Tips to Enhance Your Company’s Value Proposition by Defining Your Core Values.” Rice suggests that you talk about core values at team meetings and discussions about strategy and performance management. This helps your employees understand the company’s core values; if they don’t know them, it’s likely your customers and prospects won’t either.
Your core values will help guide your value proposition for all your sales and marketing materials, so it’s worth the investment of time and energy now!